Testimonials

 

We've known Oonagh since she first mentored us in 2012 when Mescan Brewery was still just an idea. She has a tremendous knowledge of, and passion for, all things food. More Money For Jam is a valuable resource for anyone starting a small food business and is packed full of useful information presented in a very accessible format - Cillian ÓMóráin, Mescan Brewery

 

Money for Jam 1st edition absolutely changed my perspective about starting up a business. Full of wealth of knowledge and experiences from the first chapter to the very last. "Start where you are," is a business nugget I still hold on to, gave me the push most needed to start my food business from our home kitchen.

More Money for Jam - a must-read for individuals with business ideas.

Funké Egberongbe, FUNKÉ- Afro Caribbean Restaurant

 

Oonagh has a wealth of knowledge about the Irish small food and drink business sector, if you are thinking of starting a food business, you will save yourself a lot of time and money reading this book ! Aisling Flanagan, Velvet Cloud

 

"Oonagh Monahan's 3rd edition of 'More Money for Jam' is a must-read for aspiring food entrepreneurs. Packed with practical advice and insider tips, this book is your essential guide to turning your passion for food into a successful business. A game-changer in the world of food entrepreneurship!" – Chef Brian McDermott

 

 

A must read for anyone about to start their own food business. Everything you need to know in one place. Oonagh cuts through the noise and holds your hand on this exciting but daunting journey into life as a food producer – Jane Chambers, Shells Café, Sligo

 

More Money for Jam is the perfect start point for anyone thinking of starting a food business. It's full of tips and vital information that every small food business will need to get off the ground. It was a real help to me both starting and growing Noo Chocolates, and I recommend it as essential reading for every food business – Mary Corrigan, Noo Chocolates

 

Oonagh's knowledge of the food business is second to none, enabling us to convert our food vision into a tangible food brand with a clear vision and focus for the future. A must read for anyone starting a food business - Dave and Aine Mullan, Fish & Bean Seafood Restaurant

 

'More Money for Jam ' by Oonagh Monahan is an indispensable guide for aspiring food entrepreneurs. It is a treasure trove of practical wisdom and insider insights. Drawing from Oonagh's extensive experience in the Irish food industry this book is a must have resource for anyone looking to turn their passion for food into a  thriving business in Ireland from concept to execution – Susan McLaughlin, Love A Little Sauces

 

"Being mentored by Oonagh Monahan has been a game-changer for us in the Irish food industry. Her extensive experience and deep knowledge have equipped us with insights into every aspect of the business, from market research to distribution and finance. Oonagh's structured approach, coupled with her clear summaries and actionable plans after each session, have been invaluable in guiding our next steps. Her passion for the industry is infectious, and we feel incredibly lucky to have her as our mentor. With Oonagh's guidance, we're inspired and ready to take on whatever challenges come our way. 

Sunkyung (Sun) Choi & Patrick Nagle at Well Spent Grain - Born Again Bites"

 

"Any time I met Oonagh I learnt something new and beneficial. Her knowledge and passion about start-up food businesses was pivotal to our success. She illuminated pathways clearly and simply that helped our business grow." – Redmond Cabot, Cabot’s of Westport

 

For me, Oonagh was a great resource and mentor right through the journey of planning and running my cookery school. She is so knowledgeable about the food business and has connections in every sector of the industry, thereby allowing you to network with the relevant people that can help. Oonagh has a great communication style and continues to support and encourage me.  A great asset to have in your corner! – Margaret Sexton, Margaret’s Kitchen & Aldi National Brown Bread Competition Winner

 

Oonagh has acted as a consultant to the Irish Bread Bakers association over the past five years, and through her extensive knowledge of the facts and science around nutrition, has been of invaluable assistance in dispelling some of the negative myths around bread as a food source – Pat Fox, Johnston Mooney & O’Brien / / Irish Bread Bakers Association

 

Oonagh is highly regarded as the go to professional for advice on turning bright food ideas into a viable business. Her help in bringing structure to our Research & Development has been invaluable – after all even the wildest ideas can benefit from a bit of taming and organisation.

Michael Liddle – Operations Director ( New Projects) , McCaughey Foods

 

Oonagh’s mentorship was hugely impactful for me at Black Book Foods. There is much information to be gleaned from the internet and from books, but she is proof that some knowledge can only be gained by personal experience – by ‘doing’.  Her willingness to generously share her experience and in-depth knowledge while at the same time listening closely are all qualities I benefited from. She listened, advised, provided direction, and discussed practical ways to help improve our business and move us forward. She was unfailingly generous with her own experience and knowledge – Angela O’Donoghue, Black Book Foods

 

Oonagh is a recognised authority on starting a small food business. She is a highly experienced consultant and mentor, offering practical advice that draws on an experience base from working with hundreds of food businesses over many years. She has literally written the book and is highly knowledgeable on areas as diverse as food hygiene, product development, routes to market and on the many sources of help to someone starting out

John Magee, Head of Enterprise, Leo Mayo